April 12, 2024


Free For All Food

Rihanna Invests in Black-Owned Vegan Cookie Firm Partake Meals

Rihanna and H.E.R are working with their platforms to invest in Black ladies-led corporations.

The entertainers are two of the most up-to-date traders to support the allergy-friendly foodstuff model Partake Food items, which is also backed by Shawn “Jay-Z” Carter’s Venture Funds Fund Marcy Venture Partners. Past week, the firm announced that it correctly concluded its Collection A spherical of financing, securing $4.8 million in funding.

Denise Woodard is the founder and CEO of Partake Food items, which specializes in healthful, vegan cookies, whilst also developing additional options for minorities in the food sector. She is acknowledged as the 1st lady of shade to at any time increase 1 million bucks for a food items startup after Carter’s undertaking fund to start with teamed up with the brand.

“With this group of strategic partners and extra funding, Partake carries on our mission of creating super tasty and safe foodstuff that all those with and with no nutritional restrictions can enjoy,” claimed Woodard in a push assertion sent to BLACK Enterprise. “The demand for thoughtfully-built cookies, treats, and treats is clear, and we are fired up to continue to give plant-centered, harmless, and crave-worthy meals to consumers.”

Denise Woodard Partake Foods
(Picture through @partakefoods/Instagram)

Between the new buyers is Aditi Sprint, a husband or wife at CircleUp Development Associates, a knowledge-pushed enterprise fund targeted exclusively on the early-phase customer. Sprint will also be signing up for the company’s board to support lead their operations into the new 12 months.

“We feel that Partake is setting up a system for far better-for-you snacking,” mentioned Sprint in the statement. “Our conviction in the brand is strengthened by data – Partake’s offline and on the net overall performance are very best-in-class for the classification, and we are excited to guidance Denise’s vision as she builds Partake into a household identify.”

Other traders include things like Kevin Johnson’s Black Cash, Seattle Seahawks’ Bobby Wagner, Black Star Fund, CEO of Once On a Farm John Foraker, and Chuck Muth, the Main Development Officer of Past Meat.