September 14, 2025

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Kimchi wars: South Korean food livestreamer faces Chinese website users’ wrath

A South Korean Web star who livestreams herself binge-consuming numerous foodstuff – a phenomenon recognized as mukbang – is in very hot water amid an online dispute more than irrespective of whether kimchi is Korean or Chinese.

The YouTuber, who goes by the identify Hamzy, found herself caught in the crossfire of this cultural clash when she additional a thumbs-up emoji to responses on-line about China claiming Korean kimchi, a fermented cabbage dish, as its have.

Chinese Internet users mentioned she had insulted China by displaying her approval for what ended up noticed as anti-China comments.

Shanghai-centered company Suxian Promotion, which runs Hamzy’s online video accounts and on line store in China, was quoted as stating it prepared to terminate its agreement with her, shut down her on the internet shop on Taobao, an e-commerce portal, and delete her videos. (Taobao is operated by Alibaba, operator of the South China Morning Post.)

“We are firmly from any action that insults China and do not enable any foreign bloggers we signed contracts with to have any mind-set or feedback that insult China,” Suxian was quoted as declaring in an on the web detect. The Article has not independently confirmed the discover.

The criticism of Hamzy adopted a social media storm over popular Chinese vlogger Li Ziqi’s use of the hashtags #ChineseFood and #ChineseCuisine in a YouTube online video of her preparing a meal that included pickled veggies produced making use of a process very similar to that for kimchi.

Li Ziqi, a Chinese internet celebrity, in a still from a video showing her pickling Chinese cabbage, radish and sausages using a method similar to that used for kimchi. Photo: YouTube/Li Ziqi

World wide web customers circulated screen grabs of Hamzy’s thumbs-up.

“Chinese are indicating kimbap belongs to them way too, how infuriating,” wrote just one Web person.

One more user strike again, declaring: “Hamzy is a representative Korean mukbang, I hope you can speak out extra for Korean delicacies.”

In a still from YouTube, South Korean live-streamer Hamzy prepares a kimchi dish. Photo: YouTube/Hamzy

Hamzy swiftly apologised to her followers, saying that she frequently “liked” several remarks and video clips just about every working day. It had not been her intention to give insult or express the impact she was showing support for anti-Chinese sentiment online, she wrote.

“I have handled all people as buddies, and felt the passion of Chinese mates. If I offended anybody unintentionally or created you sense unpleasant, I apologise sincerely right here,” she wrote.

“I seriously respect Chinese culinary culture, I hope all people can perception that.”

Hamzy (right) sits with a Chinese speaker as she apologises online for approving of comments online about kimchi’s origins that were seen as insulting China. Photo: Weibo/ Hamzy

The diminutive World wide web celebrity – who has 5.29 million subscribers to her YouTube channel and reportedly earns additional than US$200,000 (RM810,100) per thirty day period – also apologised in a livestream on Saturday night time.

Continue to, Chinese lovers weren’t joyful, with some declaring they would no for a longer time look at her videos.

“I really feel sorry that I ever liked you,” wrote one particular user in response to Hamzy’s apology. “Nothing will come ahead of loyalty to my place. I will not contact you names, mainly because I did the moment like you, but this is goodbye.”

An additional commentator demanded she apologise on YouTube in Chinese, Korean and English.

“You should really say that pickled greens are Chinese cuisine,” the Internet consumer wrote.

Korean supporters ended up brief to hurry to Hamzy’s side, with 1 crafting: “I came to check out (your channel) soon after listening to that you responded firmly to China’s frame of mind. I will generally assistance you. Battling!”

Mukbang channels turned popular in South Korea in 2010, sparking a globally craze of hosts consuming massive portions of foods although interacting with their viewers. Hamzy, an World-wide-web star at property, acquired reputation in China when her videos commenced appearing on Weibo – China’s Twitter – and video clip-sharing platforms Bilibili and Xigua Online video.

Hamzy has not responded to the Submit’s ask for for reviews. – South China Early morning Article

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