May 20, 2024


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Growing Demand For Immunity Boosting Functional Foods And Beverages With The Outbreak Of COVID-19 – Press Release

LONDON, Jan. 07, 2021 (GLOBE NEWSWIRE) — New year, new updates! Our reports have been revised for market size, forecasts, and strategies to take on 2021 after the COVID-19 impact:

As per The Business Research Company’s research on the global functional foods market, there has been an increase in the demand for immunity-boosting functional foods and beverages due to the outbreak of the Coronavirus disease. COVID-19 has benefitted the functional food market. COVID-19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. Consumers are becoming more conscious about enhancing their immunity, attributing to the pandemic, and it is expected to have an unprecedented demand for established immunity-boosting products because of the rising importance of preventive healthcare in the minds of consumers.

For instance, according to the Food Safety and Standards Authority of India, the sales of immunity-boosting foods have increased by an estimated 20-40% since the initiation of lockdown due to the pandemic in the country. Thus, the rising concern in the minds of consumers regarding COVID-19 is expected to increase the need for more preventive healthcare products to boost their immunity, thereby driving the growth of the functional food market.

The functional food market includes nutraceuticals that are highly nutritious and associated with several health benefits. They contain supplements and additional ingredients that are designed to improve health. Functional food has a potentially positive effect on health beyond basic nutrition, such as to prevent nutrient deficiencies, protect against diseases, and promote proper health. It does not cure diseases but helps in reducing the risk of deadly diseases by improving the health of the body with the provision of essential proteins and nutrients. Some examples of functional food include foods fortified with probiotics, vitamins, minerals, or fibers. Nutrient-rich fruits, vegetables, grains, seeds, and nuts are considered functional foods.

Request For A Sample Of The Functional Food Market Global Report:

The Business Research Company’s report titled  Functional Food Market Global Report 2020-30: COVID-19 Growth And Change covers major functional food companies, functional food market share by company, functional food manufacturers, functional food market size, and functional food market forecasts.

The use of CBD-infused functional foods is another major trend witnessed in the global functional food market as companies in the functional food market offer products infused with CBD to capitalize on the growing demand for CBD infused products. CBD (or cannabidiol) offers many health claims such as reduced anxiety, reduced inflammation, enhanced mood, and pain management. Since the legalization of recreational cannabis in some countries, consumers in the USA and Canada are increasingly accepting and demanding CBD-infused food.  CBD infused food usually contain vitamins and minerals which make them attractive to consumers. In 2020, Wuhan General Group, Inc. announced the launch of organic CBD infused functional food that reduces pain, boosts energy, and relieves stress.

In June 2020, GenTech Holdings, Inc. a publicly traded company creating a national chain of hemp centric coffee shop retail spaces where buyers can relax, drink CBD infused teas and coffees, try various own-brand products, and experience holistic education and classes, acquired SinFit Nutrition for $2.2 million.  The acquisition allows the company to dramatically increase its sales footprint for its Secret Javas product line, which the company plans to expand into the ready-to-drink marketplace. SinFit Nutrition is a USA-based company that is a GNC functional foods brand.

Functional Food Market Global Report 2020-30: COVID-19 Growth And Change is one of a series of new reports from The Business Research Company that provide functional food market overviews, analyze and forecast functional food market size and growth for the whole market, functional food market segments and functional food market geographies, trends, functional food market drivers, functional food market restraints, functional food market leading competitors’ revenues, profiles and market shares in over 1,000 industry reports, covering over 2,500 market segments and 60 geographies. The report also gives in-depth analysis of the impact of COVID-19 on the market.

The reports draw on 150,000 datasets, extensive secondary research, and exclusive insights from interviews with industry leaders. A highly experienced and expert team of analysts and modelers provides market analysis and forecasts. The reports identify top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.

Here Is A List Of Similar Reports By The Business Research Company:

Functional Beverages Market – By Type (Energy Drinks, Sports Drinks, Nutraceutical Drinks, Dairy-Based Beverages, Juices, Enhanced Water, Others), By Function (Health And Wellness, Wealth Management), By Distribution Channel (Brick And Mortar, Specialty Foodservice Stores, Online), And By Region, Opportunities And Strategies – Global Forecast To 2023

Food And Beverages Market – By Type, By Distribution Channel, By Nature And By Region, Opportunities And Strategies – Global Food And Beverages Market Forecast To 2030

Immunity Boosting Food Products Market – By Type Of Product (Herbs & Spices, Nuts & Seeds, Fruits & Vegetables, Dairy-Based Products, Probiotics And Prebiotics, Food Supplements, Others), By Distribution Channel (Store-Based, Non-Store-Based), By Form (Tablets, Capsules, Powder, Liquid, Fresh Food, Chilled/Frozen, Canned, Dried Food, Other Forms), And By Region, Opportunities And Strategies – Global Forecast To 2030
Cannabis Products Global Market Report 2020-30: Covid 19 Growth And Change

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